A MARKETING ANALYSIS OF THEKAZAKHSTANI PHARMACEUTICAL MARKET OF LAXATIVES

Zhumashova, G.T. (2016) A MARKETING ANALYSIS OF THEKAZAKHSTANI PHARMACEUTICAL MARKET OF LAXATIVES. Scientific-Practical Journal of Medicine, "Vestnik KazNMU" (4). ISSN 2524 - 0692

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Abstract

The article presents an overview of the laxative preparations market for 2012-2016 and the revealed features of the development of this segment of the pharmaceutical market in Kazakhstan. The ratio of countries-manufactures represented in the market of laxative preparations has been analyzed; the analysis of laxatives by origin has been carried out. On the basis of herbal preparations Senna (Kazakhstan), Senadexin (Ukraine), Alax(Poland) and Eucarbon (Austria) the sales figures for 2012-2016 have been analyzed in natural and monetary units and the main trends in the development of the market of drugs recommended for use to patients with impaired activity of the gastrointestinal tract, including with constipation, have been identified.

Item Type: Article
Uncontrolled Keywords: Kazakhstani market of medicines, laxatives, consumption trends.
Subjects: R Medicine > RS Pharmacy and materia medica
Divisions: Научно-практический журнал "Вестник КазНМУ" > Выпуск №4 2016 год
Depositing User: Mr Askhat Zhakaev
Date Deposited: 25 May 2018 08:27
Last Modified: 25 May 2018 08:27
URI: http://repository.kaznmu.kz/id/eprint/15067

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